According to this Detroit News article (tip: Autoblog), Honda (they're Japanese, remember) are turning to Gwen Stefani (not Japanese) for advice on how to make their cars more "J-cool" to young people. I guess it makes sense -- no one would argue that Honda knows more about style than Gwen Stefani -- but it's kind of weird on its face. Does Honda really want Gwen's cheesy Americanized version of Harajuku cool to be the face of Honda in America? And is this going to result in an Acura that looks like little Bo Peep? On the other hand, Honda could use a little flash lately.


Comments
You're right that Honda sedans have gotten quite boring. Unless they severely botch this, it'll probably be good for them.